The Social Media Architect helps keep your brand active and consistent across all social platforms. Shonda plans, drafts, and schedules posts so your content goes out on time and always matches your brand’s tone and messaging. By working from a structured content calendar, they repurpose existing material, adjust content for each platform, and suggest fresh ideas that fit your brand. This role keeps campaigns moving smoothly, reduces delays, and ensures your social channels stay engaging without the need for constant oversight.

Skills: Social media content planning across multiple platforms (Instagram, LinkedIn, X/Twitter, Facebook, TikTok, etc.) Short-form copywriting with strong alignment to brand tone and voice Content scheduling and automation using tools like Buffer, Hootsuite, Later, Sprout Social, or Meta Business Suite Repurposing long-form or existing marketing content into social-ready formats Platform formatting optimization (e.g., character limits, hashtags, image ratios, post types) Trend awareness and content ideation aligned with brand themes Structured calendar management to ensure publishing cadence is maintained Collaboration with designers, content writers, and campaign owners to align messaging and timing

Agents | Marketing and Account Services Agents